7 Reasons To Try A Hair Gloss Treatment

7 Reasons To Try A Hair Gloss Treatment

Coloring your hair doesn't have to be a lifetime commitment.

What is hair gloss?

Colouring your hair doesn’t have to be a lifetime commitment. In fact, there is an easy way to flirt with new hair colours without compromising the integrity of your strands. Gloss for hair, like Redken’s Shades EQ, are a form of demi-permanent hair colour that can help enhance your hair’s natural shine while correcting and revitalizing the tone of your hair. It’s perfect for those who are new to the world of hair colour or simply want to try out a new beauty trend without committing.

What does hair gloss do?

Hair gloss helps give you the richness, depth, and dimension you never knew was missing from your strands. These glosses work by using a mixture of direct and oxidative dyes to glaze, refresh, and correct your current hair colour. It helps to improve the look of your hair without over processing or drying out your strands. In fact, this hair colour basically thinks it’s a conditioner. How cool is that? Think of it as your hair colour’s new BFF.

What else can this wonder-gloss do for your strands? How long does hair gloss last before I need to repeat a treatment? Does gloss cover grey hair as well? We cover this and more in our seven reasons to try a hair gloss treatment.

Benefits of Hair Gloss

Enhances Shine

Redken Shades EQ

Hair glosses are like an Instagram filter, IRL. They help to add vibrancy and shine to your hair no matter what your lighting situation is. As the Shades EQ formula is crafted without drying ammonia, your Redken stylist can colour your hair without worrying about it losing its natural shine. One of the main benefits of a gloss is that it works by closing the cuticle of the hair and creating a smooth surface for light to reflect off of. Basically, it puts a spotlight on your strands and ramps up the overall vivacity of your hair. If you love your current colour and aren't looking to change the tone, try a clear hair gloss like Shades EQ Equalizing Conditioning Colour Crystal Clear instead.

Colour Without Commitment

Redken Shades EQ

Since gloss hair colour is demi-permanent, the processed colour gradually fades over time, but this doesn’t mean your strands will be left with visible roots or regrowth. Since Redken Shades EQ is a gloss, it doesn’t lift or lighten the colour of your hair. It’s formulated with just enough pigment to renew and improve the overall tone of your hair colour without drying out your ends. Stylists turn to this service if they’re looking to enhance a client’s natural colour or reinvigorate previously coloured hair. It’s their go-to service for ensuring glossy, rich strands each and every time. So, how long does hair gloss last? As a rule of thumb, gloss hair treatment can be repeated every 4-6 weeks, according to stylists.

Refreshes Colour Tone

Redken Shades EQ

Unfortunately, hair colour can only last so long on your strands before it begins to fade. Using a gloss for hair is the perfect way to refresh dulling hair colour. Once applied to the hair, the gloss hair colour perfects, tones, and colour-corrects any hair colour imperfections that have occurred since your last visit. Say good-bye to any faded ends and dull looking strands. With Redken Shades EQ gloss you can transform your hair colour in just 20 minutes.

Eliminates Brassiness

Brassy tones happen to the best of us. As any blonde can tell you, yellowing highlights and orangey tints can be a nightmare to correct. By booking a gloss hair treatment, stylists can colour-correct problematic tones in a client’s hair giving them more natural looking results.

Blends Roots Subtly

Redken Shades EQ
Because glossed hair is meant to gently fade with time, the classic band of regrowth is less obvious. Does gloss cover grey hair too? Rather than an opaque colour, the results will likely be a little more translucent and can be useful for subtly blending grey hairs. 

Go Big or Go Subtle

Redken Shades EQ

With hair glosses, your colour change can look very natural and subtle, or be bold! Chat to your stylist about what does hair gloss do for your unique needs. By adding a gloss, your stylist can tone down yellowness or add in a new hue like a golden, ashy or rose gold tone. To sum it up, what is a hair gloss? Think of it as the perfect final touch to your hair colouring service. Wanting something more subtle and you're happy with your natural hues? Try a clear hair gloss like Shades EQ Equalizing Conditioning Colour Crystal Clear to add shine and gloss!


The Shades EQ range includes hair gloss that provides gentle conditioning in a wide range of colours without the ammonia. This multitasking range is perfect for for enhancing shine, toning, covering and blending greys, and allows you to explore new colours like pastel blue or cosmic violet without the commitment of traditional colouring services. Find a Redken salon and speak to your stylist today about the Shades EQ range!