Haircolor Placement

Redken’s Principle-Based Placement will guide you through placing your foils to get the best results on every client, every time. Once you understand how and when to use horizontal, vertical and diagonal lines, the possibilities are endless.

PRINCIPLES OF HAIRCOLOUR: PRINCIPLES OF PLACEMENT: STITCH GUIDE

When doing a foil placement, we’re adding contrast and dimension to the hair in one of three ways: stitch, depth of section and haircolour choice
Redken has identified 5 types of stitches: micro, standard, slice and skip, slice, and triangles
When placing foils, the further apart your foils are, or the more natural hair you leave between them, the more contrast you achieve
Create customized looks by combining and/or alternating stitches, depth of sections and haircolour choice
Learn how to use horizontal placement and see how it will affect your end haircolor result.

PRINCIPLES OF HAIRCOLOUR: HORIZONTAL PLACEMENT

There are 3 lines we work with in haircolour placement: horizontal, vertical and diagonal
Horizontal lines build weight and a heavier, more solid appearance of haircolour
When creating horizontal placement, start the application about one inch from the scalp area. This will prevent product from seeping onto the other hair.
Make sure not to “swirl” the ends, which may cause uneven haircolour results. Instead, fold the hair onto itself and apply the product. Fold or cover with foil.
Learn how to use vertical placement and see how it affects your end haircolour result.

PRINCIPLES OF HAIRCOLOUR: VERTICAL PLACEMENT

There are 3 lines we work with in haircolour placement: horizontal, vertical and diagonal
Vertical lines reduce visual weight and give a contrasted appearance of haircolour
When creating vertical placement, start the application about one inch from the scalp area. This will prevent product from seeping onto the other hair. 
Make sure not to “swirl” the ends, which may cause uneven haircolour results. Instead, fold the hair onto itself and apply the product. Fold or cover with foil.
Learn how to use diagonal forward placement and see how it affects your end haircolour result.

PRINCIPLES OF HAIRCOLOUR: DIAGONAL FORWARD PLACEMENT

There are 3 lines we work with in haircolour placement: horizontal, vertical and diagonal
Diagonal placement is used to blend and soften or enhance movement
There are two types of diagonal lines we work with. Diagonal forward enhances forward movement in a design by drawing the eye toward the face. Diagonal back enhances backward movement in a design by drawing the eye away from the face.
When creating diagonal placement, start the application about one inch from the scalp area. This will prevent product from seeping onto the other hair.
Make sure not to “swirl” the ends, which may cause uneven haircolour results. Instead, fold the hair onto itself and apply the product. Fold or cover with foil.